What is the BBB?

The Better Business Bureau of Windsor and Southwestern Ontario is an independent, self-governing, non-profit organization established by members of our business community. Its aim is to encourage self-regulation, to promote truth in advertising and selling and is dedicated to the building and preservation of public confidence in legitimate business.

Providing information to consumers and businesses is a major responsibility of the Better Business Bureau. How do potential customers know about a company’s reputation in the community? The Better Business Bureau, and this website, is an excellent place to start in our ongoing quest to make better informed decisions in the marketplace.